Appeal To Save Wicksteed Park As Administrators Called In

Written by on 16th June 2020

Wicksteed Park

A fundraising appeal has been launched in a bid to save Northamptonshire’s Wicksteed Park, after the company that operates it went into administration, with the loss of over a hundred jobs.

The huge financial strain caused by the coronavirus outbreak, is being blamed, with the park’s attractions closed due to lock-down restrictions.

A small group of former employees at the Kettering theme park – which is due to celebrate its centenary next year – have now formed a new company in a bid to safeguard its future and are asking for public donations.

Oliver Wicksteed, Chairman of the Wicksteed Charitable Trust said: “The new company, funded by the Trust, is a much streamlined business aimed at getting the park through to next spring when it can hopefully start to re-open fully but we need people’s help, support and understanding in order to try and make that happen.

“The costs of the old business were crippling and could not be sustained with the huge loss of revenue already suffered this year. Even if park rides opened in July, the costs of social distancing measures and the reduced capacity at which the park would have had to operate, would have meant it was unlikely to be financially viable.”

Wicksteed Park has a JustGiving page available here


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